GET YOUR FIX
Dive into all things Rihanna. We’ve lined up our favorite campaign moments from our Brand Visionary and Founder—from Xclusive photo shoots to new collections. Up first, our Signature Script Collection.
Love As You Are
We did V-Day our way in pink and red hues on super-sexy silhouettes.
SAVAGE X LEAGUE
EveryBODY makes the cut in this soccer-inspired collection featuring select YOUniversal styles to mix and match.
Savage X Maternity
Our limited-edition capsule collection of maternity bralettes, carefully designed for all the mamas.
Cut from a Different Cloth
Serving face and bawdy in the new Sheer X Collection.
Her Favorite
Rihanna wanted a new sports bra, so Rihanna designed a new sports bra.
GRAPHIC CONTENT
Going bold in tees that say it all.
MUVA KNOWS BEST
Never not werkin’ it in easy separates and bold graphic tees.
KEEP UP OR FALL BACK
All about layers in race car-inspired Lounge and Lingerie separates.
LEAVE 'EM LOVESTRUCK
Nothing like a matching Sport look and a sultry lace catsuit to level up your V-Day vibes.
SAVAGE X FENTY SHOW VOL. 4
Lights, camera, action! Corsets and lace are always a mood.
DREAM IN BLACK & WHITE
Dim the lights and let your light shine in our Devoré Dreams and Sharp Dresser styles.
PAJAMA PARTY
Out for the night in pieces from our Queen of the Galaxy collection.
VALENTINE FINE
Roses are red. Violets are blue. It’s time to slip into something sexy–from you, for you.
ROMANTIC REALNESS
Fallin’ head over heels with these corsetry-inspired silhouettes.
NEON DREAMZ
Things got a little fluffy and we’re here for it. Get into this Kelly Green set, a fave color this szn.
TOO TAGGED
Drippy tagged street art showed up to make a whole statement, period. Moody and gritty vibes set the tone for this collection.
#SAVAGEXFENTYSHOW VOL. 3
Y’all weren’t ready! On 9.24.21 Rihanna put on the Xperience of the year with Savage X Fenty Show Vol. 3. Catch her and the all-star cast shutting it down as they debut the newest assortment of styles that redefine sexy. Check it out anytime on Amazon Prime Video.
VIBRANT THANG
Applying pressure? Check. We turned it up a notch with sizzlin’ vibes all szn long in the Watercolor Tie Dye Collection and the Savage X Pride Collection.
SPRING FLING
Spring Break was a moment, but the Free Spirit Floral Collection is a forever vibe.
HEART EYES
This Valentine’s Day was all about you. We celebrated with these iconic treats from the Candy Hearts Collection!
WINTER WONDERLAND
It may be the holiday season, but don’t let these cool tones fool you. We’re melting hearts with these irresistible Plush Velvet looks.
#SAVAGEXFENTYSHOW VOL. 2
A celebration of every Body and background, the Savage X Fenty Show Vol. 2 has arrived! This fashion & music experience was more than an event - it was an affirmation of freedom, beauty and power in every form. You can still catch the star-studded celebration of our new collection on Amazon Prime Video.
HOT SUMMER DAYS, HOTTER NIGHTS
We kicked off summer right! With the revamp of our caged embroidery and Xtra playful neon styles - the options were endless, but the results were guaranteed to be MUY. FUEGO.
THE PURPLE REIGN OF SPRING 2020
And for Rihanna’s Bday, we gave you lingerie that begged to be played with. Fun, flirty patterns. Hot-pastel hues. Tease-worthy cuts. What’s not to love?
#XXSAVAGEX
Who said V-Day should only be celebrated for one day? Rihanna and designer Adam Selman inspired us to spice things up all month long.
IT’S A SAVAGE HOLIDAY
Rihanna and stylist Jahleel Weaver came thru for Holiday 2019, curating not one but THREE Xtra VIP Boxes to satisfy the Savage side in everybody.
“Jahleel doesn’t play by the rules and neither do I … Jahleel knows how to take risks in the right way and I wanted to share that with everyone.”
—Rihanna
#SAVAGEXFENTYSHOW 2019
It’s the fashion show that shook the industry to its core. With one action-packed, musical, choreographed extravaganza, the evening celebrated fearlessness and individuality, redefined the boundaries of our relationship with lingerie, and made us all forget any other fashion show before it.
FALL FLEX
Talk about a tease. Just days before the 2019 Savage X Fenty Show announcement, Rihanna went ahead and dropped these iconic Forever Savage lewks.
THAT SUMMER GLOW UP
From head-turning gold Glissenette bodysuits to jaw-dropping lavender-leopard lace, the Summer 2019 Collection delivered a lil’ something we were all craving.
DRINK IT UP
One thing you can count on: Rihanna is the definition of a BOSS. And we are HERE FOR IT.
MORE THAN A SEASON. IT’S A MOOD.
From kaleidoscope prints to curve-hugging bodysuits and timeless bustiers, the Spring 2019 collection checked all the boxes.
DO IT FOR YOUR DAMN SELF
Eat your heart out, V-Day. We were all crushing hard on the Xclusive Hearts Collection bra and undies that it sold out in 24 hours flat.
#TISTHESAVAGE
Naughty? Nice? Looking forward to that Ho Ho Ho? Wearing nothing but our “Naughty” high-waisted bikini and thigh-high stockings––she spread the holiday cheer in this attention-grabbing 2018 campaign.
#SAVAGEXFENTYSHOW 2018
The 2018 Savage X Fenty Fashion Show wasn’t an event; it was a major moment. Guests were transported to another world where the botanical fused with futuristic vibes. Who else could dream up such a mind-blowing experience?
YOU READY, WORLD?
And we’re live! On May 11, 2018, Savage X Fenty launched on SavageX.com. You showed up, showed out and showed us so much love…our first collection sold out in under 24 hours!